/ SERVICES FOR HOTEL OWNERS

The Business of Guest Experience

A black cloth bag with a leather handle and a white label, sitting on a white surface.
Oceanview guest room designed by Reider + Co, featuring coastal hues, layered textures, and tailored comfort for boutique hospitality projects nationwide.

As a traveler yourself, you’re well-informed about hotel design trends and cutting-edge amenities and services. You also appreciate how effective design creates the element of surprise. With 22 award-winning, site-specific boutique hotels on our books, Reider + Co ensures your next boutique hotel is the one people will post about.

With our deep understanding of the operational side of hospitality, we unify your guest’s experience of your brand by seamlessly weaving together aesthetics, functionality, and emotions. We know that when you’re developing a new and original boutique hotel brand, you only have one chance to get it right.

You’ll receive our expert guidance on the programming of the property, durable materials, and sophisticated ways to acknowledge a property’s location. We assign every hotel project a design team comprising Rachel Reider as the creative lead and supported by a senior interior designer, operations director, project manager, and procurement specialist.

Our process is built to travel, enabling us to manage boutique hotel projects nationally with the same detail and care we bring to every one of our launches. With our meticulous project management, your hotel will launch on time and on budget.

“Rachel Reider and her design team are the best! We started working together over 6 years ago, and she has designed and completed many projects that have surpassed my expectations. Stylish, classy, elegant, but always with a unique distinction. Her eye for detail and her artistic ability to transform a space is what sets her apart from others. Rachel and her team are always accessible, polished, and very professional. I have hired Rachel Reider Interiors for 7 boutique hotels so far, and look forward to hiring her team for all of my future projects.”
— A.T.H., Boutique Hotelier
Chic café-style dining nook by Boston interior designers Reider + Co, blending coastal textures and bold tilework for boutique hospitality spaces nationwide.

Boutique hotels designed by Reider + Co have been honored with some of the hospitality industry’s most prestigious accolades, including The Hot List: World’s Best New Hotels and Top 30 Hotels in the Northeast by Condé Nast Traveler, The It List: Best New Hotels in the World by Travel + Leisure, and a coveted Michelin Key. Our projects have also received Best Resort, Cape Cod by Boston Home Magazine, and the Hotel Icon distinction from Forbes Travel Guide

Let’s chat about your next hotel project.

Please fill out our brief Inquiry Form, and someone from our team will get back to you shortly.

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FAQs

  • We offer full-service hospitality design—from interior architecture and space planning to FF&E specs, lighting, and materials. Our team manages every detail, ensuring a cohesive and operationally sound guest experience.

  • We have honed our processes over nearly two decades. and is executed over five phases:

    1. DISCOVERY of your needs and preferences

    2. DESIGN concept development, including specifications for custom furniture and interior architecture

    3. Your APPROVAL of the concepts after you are completely satisfied

    4. IMPLEMENTATION, including ordering (if needed), shipping, and scheduling

    5. INSTALLATION, when we deliver big impact in a small amount of time.

    If you would like to receive additional information about working with us, please CLICK HERE.

  • Reider + Co can typically begin the Design Phase of your hotel 2 to 4 weeks from your initial consultation, depending on our current projects.

  • We describe our approach as “soft modern” and consistently win awards for both modern and contemporary design. Our focus is on clean lines, sculptural shapes, layers of texture and color, punctuated by eye-catching statement pieces. That said, each client comes to us with a unique wish list of likes and needs. Each property tells a site-specific story. Each project welcomes innovative approaches. We ensure you receive a completely original design customized to your ideal guest.

  • You will be assigned a dedicated design team. As our founder and design lead, Rachel Reider oversees the design concept and furnishings selections for every Reider + Co project. So you will interact with her a lot during the Discovery and Design phases of your project. Other team members, including a senior interior designer, a project manager, and our operations director, utilize their specialized skills to command the implementation phase of your project.

  • Yes. We believe the most successful “interior design” is actually a seamless integration among indoor, in-between, and outdoor spaces. This is particularly true with destination homes and vacation homes, which are sited to take advantage of a property’s attributes. We work with you to maximize outdoor living, and our clients say they find themselves using outdoor spaces all year long, even in the Northeast!

  • Our specialty is boutique hotels, and we thrive when entrusted with the full scope of a project—from guest rooms to public spaces. While we’re open to collaborations of varying sizes, our most successful partnerships are those where we can shape a cohesive design vision across the entire property. What matters most is alignment, clarity of vision, and a shared commitment to creating an exceptional guest experience.

  • Yes — while we’re based in New England, we welcome opportunities to collaborate with boutique hotel owners across the country. Our approach is designed to travel well: we provide remote collaboration, clear communication, and in-person site visits at key milestones. Whether you're launching a new property in the mountains, rebranding a coastal inn, or updating guest spaces in a historic city, we bring the same thoughtful, layered design approach and operational awareness to hospitality projects — wherever they’re located.

  • We find that homes are particularly successful when our interior design firm is brought into the project early. This allows us to more easily support the project partners by collaborating early on your lifestyle needs, space planning, architectural details, and materials selections. Each specialist works independently but in concert with the others. And if you need a recommendation for another professional, we can help.

  • We bring the creativity of a boutique design studio and the structure of a seasoned hospitality partner. Our award-winning portfolio includes 22+ boutique hotels, where we merge unexpected design moments with operational insight. We collaborate seamlessly with ownership, management, and contractors—handling everything from guest room layouts to FF&E specs with precision. Our global sourcing, organized process, and deep understanding of hospitality timelines ensure we deliver beautiful, functional spaces that elevate your brand and delight your guests.

  • Yes, we’d love to, and we have! From early visioning and property programming to full interior design and brand-defining details, we’ve helped shape new boutique hotel brands from the ground up. Our collaborative process ensures every element supports your unique identity and sets your property apart.